- Home
- Why Bombouche?
Why Bombouche?
Expertise and innovation join for unmatched communication
Our team is a diverse blend of award-winning printing and mailing experts alongside ambitious young professionals who specialise in data management, design, and marketing. This means you can benefit from the proven effectiveness of direct mail and cut through the advertising noise with our state-of-the-art technology-based data management and direct mailing services.
Order any time
You can order with Bombouche at any time, from any device. Easily find the product or service you need, upload your database and artwork, and check out quickly. Your direct mail campaign will be printed and delivered within 2-3 working days and you will receive regular updates on your order status..
The Effectiveness of Direct Mail
Experienced marketers and business owners understand the power of direct mail. Whilst time-consuming and costly when handled internally, outsourced direct mail campaigns offer unparalleled value and return on investment. The statistics prove the effectiveness of direct mail campaigns. According to the Direct Marketing Association, direct mail has a household response rate of 5.1%, significantly higher than email (0.6%), paid search (0.6%), online display (0.2%), and social media (0.4%). Direct mail is also one of the most cost-efficient media channels, delivering a minute of consumer attention for just 11-13 pence, with leaflets costing even less at 7 pence.
Here’s a comparison of the cost of attention across platforms:
To put that in perspective, sending an email campaign to 10,000 recipients, including design and data management, costs around £1,200 and typically yields 60 responses which is a response rate of 0.6%. A direct mail campaign to 1,200 people costs approximately £600 and yields 61 responses, which is a much higher response rate of 5.1%. With direct mail you can get a similar response rate to email at half the cost and a tenth of the volume. Integrating direct mail into your communication strategies means you get a relatively high response rate on a well priced product, bringing your business lead generation and sales revenue.

Integrating Direct Mail Into Your Strategy
Direct mail can be a costly and time consuming task when done in-house. By outsourcing these efforts to Bombouche you can:
- Take advantage of our postage discounts which we gain from bulk mailings and mail sorting.
- Achieve accuracy and save time with our automated tasks like inserting, polywrapping, and personalisation.
- Gain insights from our team with decades of industry experience to maximise your return on investment.
- Streamline your campaigns with our in-house design, printing, and mailing functions.
- Improve productivity by reallocating your team’s time more efficiently.
Our Commitment
Bombouche is dedicated to saving you time and reducing your marketing costs while providing high-quality print with fast turnarounds on all direct mail projects. Over the past three years, we have assisted over 800 businesses with complex mailings and large-scale print projects, delivering the highest quality materials for their campaigns.
Get in touch to discuss your specific requirements by giving us a call or dropping us an email
Request a Call Back
Simply add your name and phone number and we'll call you back with free, friendly advice within two working hours...